Our mission can guide us, telling us who we are, what we want to do, and what we plan to do in the future. By following your mission you are being something as opposed to just doing things. Having a mission can help one decide what he or she is going to do with his or her time. What is he or she going to accomplish in his or her life? This sounds great, but what on earth are the parameters for an individual or a companies mission statement?
- Your mission exists in your daily life, you just need to find it!
- Your mission improves the human race is some way of another.
- Your mission will be strengthened by using your talents to complete it, in places that are appealing and interesting to you, and will fill a gap society lacks.
Denise Morrison, the CEO of Campbell's soup, defines her mission statement as follows: She hopes "To serve as a leader, live a balanced life, and apply ethical principles to make a significant difference."
Her mission statement fits all of the parameters mentioned above, it's something that relates to her daily life, improves the world through her management of her Campbell's soup company, and it dictates her decisions.
It'll likely take time to create a mission statement that you full-heartedly support, but understanding yourself and your goals enough to have a mission statement will guide your future. Don't worry if it's not as short and concise as Denise Morrison's mission statement.
Her mission statement fits all of the parameters mentioned above, it's something that relates to her daily life, improves the world through her management of her Campbell's soup company, and it dictates her decisions.
It'll likely take time to create a mission statement that you full-heartedly support, but understanding yourself and your goals enough to have a mission statement will guide your future. Don't worry if it's not as short and concise as Denise Morrison's mission statement.
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